Affiliate marketing has grown quickly since its inception. The e-commerce website, viewed as a marketing toy in the early days of the Internet, became an integrated part of the overall business plan and in some cases grew to a bigger business than the existing offline business. According to one report, the total sales amount generated through affiliate networks in 2006 was £2.16 billion in the United Kingdom alone. The estimates were £1.35 billion in sales in 2005. MarketingSherpa's research team estimated that, in 2006, affiliates worldwide earned US$6.5 billion in bounty and commissions from a variety of sources in retail, personal finance, gaming and gambling, travel, telecom, education, publishing, and forms of lead generation other than contextual advertising programs.
The very first affiliate program I reviewed, paid an average of ten percent commissions on each product sale my site generated. The products (mostly books) averaged around $15 so my share would be about a buck and a half per sale. I figured if I could get one sale out of every 35 visitors I sent to the site, that would be a decent conversion rate (better than average, actually). After doing a little math, I concluded that I would earn about $45 for every 1000 visitors I sent to the site.
Creating a unique tracking ID for an Amazon link is easy. Simply log in to your Amazon affiliate dashboard, click “Account Settings” at the very top on the right, then click “Manage Tracking IDs”. From there you can make a new tracking ID so you can track which web page/campaign sold what. You can learn more about using Amazon’s Tracking IDs here.
Promote products at various price points. Even the little products (like Amazon ebooks) add up. If there is a truly useful product on the pricier side, it can still be worth the promotion even if only a few people buy it. If you’ve used a product of exceptional quality and it’s a good investment, or if it’s a product that’s unique, specialized or one-of-a-kind, go for it.
The easiest and most common way to start building an audience for a website is via social media. Depending on your niche and industry, you can choose from Facebook, Twitter, Instagram, Pinterest and several other niche and location-specific networks. Building up an engaged and interested following on social media is a great opportunity to build relationships and once you have their trust, promote your products and services to them.
Well written article, I have learned new affiliate networks, that I didn’t have knowledge about. Affiliate marketing is one of the best ways to make big money online. Many people try it, but give up when sales don’t come, in my opinion, achieving success in affiliate marketing requires you to choose the right networks to promote, and have patience. Simple advice should be not to try to promote everything you come across, do research and test to find out what works best. Thanks for sharing this great article.
Affiliates should try their best to make it easy for their readers to easily navigate to a brand’s site via an affiliate link. The more people click on that link, the better for everyone because 1) the more people you refer to a company, the more commissions you can potentially earn, and 2) those you’re referring will be able to improve their lives in some way thanks to the product you recommend.
In February 2000, Amazon announced that it had been granted a patent on components of an affiliate program. The patent application was submitted in June 1997, which predates most affiliate programs, but not PC Flowers & Gifts.com (October 1994), AutoWeb.com (October 1995), Kbkids.com/BrainPlay.com (January 1996), EPage (April 1996), and several others.
In 1996, Jeff Bezos, CEO and founder of Amazon.com, popularized this idea as an Internet marketing strategy. Amazon.com attracts affiliates to post links to individual books for sale on Amazon.com, or for Amazon.com in general, by promising them a percentage of the profits if someone clicks on the link and then purchases books or other items. The affiliate helps make the sale, but Amazon.com does everything else: They take the order, collect the money and ship the book to the customer. With over 500,000 affiliate Web sites now participating, Amazon.com's program is a resounding success.
There are countless numbers of affiliate models that people follow in an effort to earn money online. I follow the technique of sharing what I use, and earning income by doing so. If you are using monetization techniques other than AdSense, I recommend that you make a slow transition to affiliate marketing as well. Add one or two banners of related affiliate products on your blog sidebar, and see how it works out for you.
I have done everything imaginable to learn SEO and while I understood the concept, the execution just wasn’t clicking. The way you worded this post is absolute perfection. This is the kind of post that I can truthfully say finally helped me understand how it all pulls together. Most bloggers know what a sales funnel is but the way you related the buying stage of the funnel with seo and the user intent made a HUGE difference for me.
Including multiple related products in your marketing material ensures that on the off-chance that a potential buyer decides not to proceed with buying one particular product you are marketing, for one reason or the other, a second (or third) related product just might do the trick and provide the user with perhaps the feature, cost saving or any other factor they are looking out for.
Wow! This is a great article. Thanks for laying out the process in an easy-to-follow format! SEO can be so overwhelming when you’re starting out and this breaks it down nicely. I think your discussion on relevance is really important as well. It seems like relevance could really be the missing link for a lot of people to get good traffic from Google.